Top 5 Beauty Retail Apps on iOS in Estonia - Q1 2024

In the first quarter of 2024, the top 5 beauty retail applications on the iOS platform in Estonia showed varied performance in terms of weekly downloads. Here’s a closer look at the trends:

BEAUTY BAY saw a fluctuating pattern in weekly downloads. The app started the quarter with 19 downloads in the first week of January and experienced minor ups and downs throughout the quarter. Notable peaks include 54 downloads during the week of February 5 and 47 downloads in the week of March 18.

CHARLOTTE TILBURY had a modest download rate, starting with 8 downloads in the first week of January. The app witnessed a peak of 22 downloads in the week of January 29 and another increase to 14 downloads in mid-March.

Lush Fresh Handmade Cosmetics showed a quieter performance with minimal downloads. The highest download count was 16 in the week of March 18, with most weeks recording single-digit downloads or zero downloads.

IPSY: Personalized Beauty had a very low download rate throughout the quarter. The app recorded only a few downloads, with the highest being 2 downloads in multiple weeks such as January 8 and March 18.

Perfumerías DRUNI also experienced low download numbers. The app had 3 downloads in the week of February 5 and recorded a single download during the week of February 26, with many weeks showing zero downloads.

These insights are based on data from Sensor Tower. For more detailed analysis and additional insights, visit Sensor Tower.